International online radio show ‘Build Your Brand’ takes a pragmatic and creative approach to business growth, brand building and profitable sales. Listen live every Wednesday at 10.30am www.ibgr.network or to the podcast series later.

LATEST EPISODE

S5 – EP12 – Strapline

Strapline, tagline, catch cry… call it what you will. But this short sentence sums it all up in a way that is unique and telling of who you are and what you do in a highly engaging and memorable way.

ALL EPISODES

S5 – EP11 – Brand Engagement Line

The engagement line in your brand pyramid it the elevator pitch. It’s the 60 seconds max you have to tell someone enough to make them want to know more.

S5 – EP12 – Strapline

Strapline, tagline, catch cry… call it what you will. But this short sentence sums it all up in a way that is unique and telling of who you are and what you do in a highly engaging and memorable way.