International online radio show ‘Build Your Brand’ takes a pragmatic and creative approach to business growth, brand building and profitable sales. Listen live every Wednesday at 10.30am www.ibgr.network or to the podcast series later.

LATEST EPISODE

S5 – EP12 – Strapline

Strapline, tagline, catch cry… call it what you will. But this short sentence sums it all up in a way that is unique and telling of who you are and what you do in a highly engaging and memorable way.

ALL EPISODES

S5 – EP1 – Season 5 Overview

This season, we are building your Brand Pyramid.

Overview of What is Possible

Tune in tomorrow and every Wednesday LIVE at 8.30am Adelaide time on www.ibgr.network

S5 – EP2 – Mission Possible

This season, we are building your Brand Pyramid.

Don’t underestimate the importance of a mission statement. Every entrepreneur should write a mission statement early as they provide you and your employees with a framework and purpose.

So, how’s it done?

Tune in tomorrow and every Wednesday LIVE at 8.30am Adelaide time on www.ibgr.network

S5 – EP3 – 20/21 Vision

This season, we are building your Brand Pyramid.

Whereas mission statements are based in the present, vision statements are future based and meant to inspire and give direction to you and your team.

Tune in tomorrow and every Wednesday LIVE at 8.30am Adelaide time on www.ibgr.network

S5 – EP4 – Target market.

Consumers who make up a target market share similar characteristics including geography, buying power, demographics, and incomes. So who do you want to talk to?

S5 – EP5 – Great insight

Insight comes from where you’ve been, why you started and what you exist to do.

Understanding this assists you and your team to stay on track with what you are trying to achieve and why.