It’s the sight, sound and motion that creates the emotion of television advertising. Ooooh, didn’t that just get you in the feels!
The viewing audience’s attention span has shortened over time. The average household has 6.5 screens and we tend to view multiple screens at once. Therefore, creative cut through is far more important than it ever has been.
Television is still one of the most credible mediums to build brand.
When you work with Crisp & Co. on your television advertisements, we will:
- Listen to your objectives
- Recommend a strategy
- Write concepts and scripts
- Design story boards
- Conduct talent selections
- Manage production
- Direct the shoot and post production
- Coordinate Free TV approvals
- Liaise with TV networks to supply material